Who is Coach Bobby?
Coach Bobby grew up a military brat. He felt different and lacked confidence. Most notably, he stuttered. Yet, he turned all of that into success in many ways. College Football. An advanced degree and corporate career in Finance. Fitness success, both individually and professionally. And an amazing family. But it was one moment, when he decided he had to accept all of himself, that changed his life and now allows him to help others do the same.
Companies
Coach Bobby has spoken to several companies, including Farmers Insurance and MyJeep. His messages, especially his 5 Steps to Greatness, resonate with people of all ages and backgrounds.
Schools
Whether talking to a team or a class or the entire school, Coach Bobby grabs the attention of young people. And as anyone will tell you, he doesn't let go until the heart remembers its greatness.
Families
Maybe it's because he's in his late 40s. Or maybe because he still embodies what a lot of people from different generations want. Or maybe it's because he's a father and husband himself. Something about Coach Bobby makes his message relevant to families.
Honor the Hours
This Short Film Tells You All You Need to Know about Coach Bobby
On a flight to Arizona, where he was going to speak to a youth baseball team, Coach Bobby was pondering his journey, giving gratitude to where he currently stood on his journey to his own's greatness.
He quickly realized what had been the secret of his success in all that he'd accomplished. Everyone wants HONORS, he knew. The awards. The respect. The money. The titles. Everyone wants that! Some understand it takes HOURS to achieve those HONORS. But true success- indeed, his success- was built on the fact that he has always HONORED THE HOURS...to get the HONORS.
DOWNLOAD ORIGINAL POEM"Motivation Monday" on YouTube
Every Monday, Coach Bobby premieres a new message, inspiring and motivating his followers. These messages are targeted towards anyone looking to grow, learn, and hunt their personal greatness.
The Hunt for Physical Greatness
Coach Bobby has spent more than three decades honoring the gift that is the Human Body. He takes physical fitness very seriously. It has become his brand. More than just the physical benefits of exercise, though, Coach Bobby teaches that there are mental, emotional benefits to "seeing who you are, seeing what you're made of." Several small projects seek to portray this image, including a NON ENDORSED Under Armour commercial and an official song and video with the name "Better Than Yesterday", one of Coach Bobby's well-known mantras.
More than a "MUSCLE-HEAD"
What makes Coach Bobby different is that he's not your typical "trainer" or former athlete. A father of two teenagers, a former Chief Financial Officer, and a self-proclaimed goofball, Coach Bobby is able to show different sides of himself more easily than many, like he did in this humorous video for "Flex", a song on Tinashe Hwande's recent album.
Coach Bobby's
5 Steps to Greatness
One of Coach Bobby's Signature Teaching Tools is his 5 Steps to Greatness. He has used this to teach companies, school children, and his fitness students. Plans include a formalized curriculum, including seminars, events, and workshops, around this methodology.
Step 1: WANT
Step 2: BELIEVE
Step 3: GO
Step 4: LEARN
Step 5: PERSIST
Coach Bobby's
PERMAFIT Course & Program
Coach Bobby has created an all-emcompassing course and program that not only trains its students virtually, but also teaches nutrition and mindset, using many of Coach Bobby's proven methods and strategies, including his 5 Steps to Greatness.
